POSITIONING AUDIT

Your positioning is the first part of the sales process, where your dream client, who's actively looking for someone to hire, either feels dangerously magnetised to you within seconds.

Or she convinces herself, "Oh, she's another coach teaching X."

And you leave thousands of dollars on the table, along with the clients you could have changed the lives of.

The difference? It's your positioning.


 

WHAT YOU GET

→ A personalised, pre-recorded Loom audit of your content, bio and the main offer or freebie linked in your bio.

I'll show you exactly where your positioning is making you look comparable to other coaches and consultants, where the value and difference of your work are getting lost, and what to change so your dream client goes from "Who is this woman?" to "I need to work with her."

→ A 30-minute private follow-up call where I'll answer your questions, talk through the feedback and help you decide how to implement the changes.


You're a genius at what you do.

Your clients get incredible results.

Your work has depth.

And you know it's different from what everyone else is doing.

But your positioning makes your brand look comparable to the 12 other coaches and consultants your dream client has clicked on this week.

So she sees no compelling reason to choose your work over theirs.

You've been doing this for years. You have the experience, the results and the depth to back up what you charge.

But she can't feel the rarity, depth or value of your work from the way you're currently positioning it.

And that's why she follows you, saves your posts, enquires and then tells you she'll "think about it."

Meanwhile, you're watching her share flowers and welcome gifts from the big-name coach she just invested thousands with on Instagram Stories.

Even though you know you have so much more to offer her.

The problem isn't the quality of your work. It's that your positioning isn't making the difference obvious enough for her to choose you.

When your positioning brings the rarity of your work to the surface, you stop looking like another coach teaching X.

You give your dream client a reason to choose YOU.

Even when she's comparing you to other people. Even when your prices are higher. Even when she's already investing somewhere else.

And this Positioning Audit, alongside our private call, will show you exactly what needs to change so your brand starts creating the kind of recognition, desire and certainty that turns the right people into paying clients.


 

TOGETHER WE WILL

→ Uncover the rarity in your work that you're probably too close to see.

The combination of your expertise, perspective, experience and way of getting clients results that makes your work genuinely different. So we can turn that into positioning your dream client can't find in 12 other coaches' Instagram bios.

→ Expose the blindspots between what you're saying and what your premium client actually wants to hear.

We'll get underneath the surface-level problems you're currently talking about and uncover what she's really trying to solve, what she's secretly frustrated by and the words that make her think, "OMG, it's like you're reading my mind."

→ Find the identity-level desires your competitors aren't speaking to.

Because your dream client isn't just buying a solution to a problem. She's buying who she gets to become, what becomes possible and the experience of getting there. We'll bring that into your positioning so she sees the value of working with you rather than trying to piece together another DIY solution.

This is the exact rarity positioning technique that I use for myself and my clients to wake up to DM's like this from clients I have never spoken to before. 

And now I am so excited to help you do the same!!